You would be amazed at how often they pick Door #3.
If you just ask "do you prefer male or female" you are still making them choose. Door #3 means we get to choose.
We also think it helps educate folks about their options and that for many it does not matter.
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While I'm not sure this approach avoids gender bias, I personally would not have a problem if this protocol were to be implemented at the clinic where I do a shift, or at salon/spas I have worked in the past. In all my experiences --with seniority at a place, getting good guest feedback to the receptionist, as well as being female-- I have seen what it is like with my appointment book too full for a real lunch break and my male MT coworker, just wishing for more than one appointment per day. I would be happy to see my male co-workers get the first chance to get the appointment, because I know my schedule will be full anyway.More Bookings for Male MTs
I'm the lead therapist in a well-known spa in Puerto Rico. We have found a way to book more appointments with male therapists in the spa. (It's a fact that this is one of the problems male therapists have in our industry.) When a client calls the spa, we always offer first the male therapist available at the time the client is requesting; If the client wishes to change to a female therapist, then we do so. We found that the response is about 70 percent in favor to have the male therapist in comparison to when we first ask if there is a gender preference. When we ask about gender preference, seven out of 10 are always for female therapists; two do not care; and one requests a male therapist.
San Juan, Puerto Rico
- Neale Donald Walsh Conversations with God
So far, we've only had one person tell him to his face they'd rather not "be touched by a male"- somehow, hubby was able to persuade him that he was no danger and really could help him with his issues (he started him out on the massage chair, and now he's a table regular). I have taken on two clients with whom *I* had first contact, who "preferred a female"; after talking with hubby, one (the female) has declared that she would no longer care about getting a massage by him if she needed more than I can do for her, and the male... well, he just seems to prefer that nice, relaxing session over something more therapeutic. We've also had a couple who started out with me, but have switched to him for effectiveness' sake. I have my strong points; he has his.
So, yes, clients do have a choice at our establishment, but more based on what they need over gender preferences. So far.